AI Meets Pharma
Go Beyond CRM.
Get an AI-Powered Copilot for Commercial Excellence.
Field Trail
Manage your day to day tasks effortlessly with our Standard Tour Plan.

Key Features Include:
- Omnichannel Customer Engagement
- Geo Tagging & Geo Fencing
- Retail Chemist Prescription Audit (RCPA)
- E-Detailing
- Samples Distribution Management
- Expense Management and more...
Enterprise Trail
Create, View, and Manage your Customers, Products, Competitors, and more. End to end.
Key Features Include:
- Master Data Management
- Customer Deduplication
- Territory Management
- Media Management
- Product Management and more...

Sales Trail
Track your Sales, View Top Prescribers, and a lot more analytics in a Single View!

Key Features Include:
- Order Management
- Primary & Secondary Sales Management
- Intelligent & Interactive Reports & Dashboard
- KPI Tracking
- Sales Targets and Performance tracking and more...
Marketing Trail
Create and Manage Budgets, Campaigns, Offers and much more.
Key Features Include:
- Campaign Management
- Market Development Fund (MDF) Management
- Marketing Budget Planning
- Approval Workflows and more...

Welcome to KrystalBall™ AI.
Meet KrystalBall™, Trail's proprietary AI engine. It’s the intelligent core of our platform, transforming your data into a powerful competitive advantage. KrystalBall™ analyzes every data point to provide your teams with the precise guidance they need to succeed.

Key AI-Powered Capabilities:
- Personalized Talking Points
- Equip your reps with AI-generated key messages tailored to each HCP's profile, prescribing history, and past interactions. Drive more relevant and persuasive conversations.
- Smart Tour Plan
- Eliminate inefficient route planning. Our AI automatically optimizes daily and weekly schedules to maximize coverage of high-value accounts while minimizing travel time and costs.
- Rep Efficiency Scoring
- Gain objective, data-driven insights into individual and team performance. Identify top performers, pinpoint coaching opportunities, and elevate the effectiveness of your entire field force.
- Predictive Churn & Opportunity Analysis
- Look into the future. Proactively identify at-risk HCPs with remarkable accuracy and uncover hidden prescribing potential within your territories.
- Next Best Action Recommendations
- Remove the guesswork. Guide your reps with intelligent, real-time suggestions for the most effective next step for every HCP, ensuring no opportunity is missed.
Plans for every size.
Essentials
Get Started. Grow Smarter.
Tour Plan
Call Reporting
Samples Management
Inputs Management
Mobile App (iOS & Android)
Offline Capabilities
Compliance reports
Real-time Dashboard
Approval Workflows
Leave Management (Basic)
Premium
Unlock More. Achieve Excellence.
Essentials+
Tour Plans (STP,MTP & DTP)
Master Data Management
Deduplication
Customer Segmentation
Retail Chemist Prescription Audit (RCPA)
Primary & Secondary Sales
Focused Customers for Managers
Campaign Management (Basic)
Leave & Attendance Management (Advanced)
Interactive Reports
Enterprise
Grow Limitlessly. Own Your Market
Premium+
Customer 360
Order Management
Campaign Management (Advanced)
Field Coaching
Online Survey
MLR (Medical, Legal & Regulatory) workflows
Advanced KPIs
API Integrations
Our most popular Add-ons
CLM with Advanced Analytics
CME & Event Management
Geo Tagging & Geofencing
Expense Management
Payroll & HR Management
Knowledge Management
HCP Engagement Portal
Ready to See the Future of Pharma CRM?
Submit this form and we will get back to you.